With the growing need to eat better and be more aware of what we consume, Millennials are leading the pack to a healthier lifestyle. This direction of healthier menu options is starting in the Elementary schools and feeding its way to college and universities. Data shows that students are looking to eat healthier and are more conscious of what they are eat or drink.
- According to a study by Technomic, in 2012, 30% of Millennials who say they regularly buy organic food.
- According to a US Department of Agriculture (USDA) study, in 2011, Millennials have helped the organic market grow almost 9.5%.
In a QSR Magazine article called “Making the Dean’s List” it discusses how chains are adjusting their operations to thrive on college campuses by offering healthier options that are on trend.
Students are no longer looking to food as just fuel; they are making conscious decisions about each meal. They are health conscious, care about sourcing and sustainability and are looking for healthier options to meet their needs. Trend data supports the need for healthier options on college and university campuses.
With so many voices and options available, it can become overwhelming or confusing on what to do. Taking the time to read up on topics, researching on the web and watching informative videos can help provide valuable information.
Dr. Smoothie Brands is working hard to provide solutions for a healthier lifestyle. With the recent launch of an organic smoothie line, organic whey protein and new Dr. Smoothie ADDins Leafy Greens, Veggie Blend and Yogurt Lover’s Plus, store operators can offer these great tasting healthier solutions to their customers.